Auto-Defense is a Tower Defense developped by Gameloft using Unity.
In this game, the players owns a castle at the bottom of the screen, waves of enemies will try to destroy it. The player must buy turrets and manage their placement in order to survive all the waves.
Turrets can have links between them, a turret linked to others will give them a boost depending on the turret’s power.
The game has different game modes, including a solo campaign, cooperative mode, confrontation and challenges
I worked on this project as Game and Level Designer.
Daily users : 1.800
Weekly users : 5.700
Monthly users : 11.500
Average sessions per day : 3
Average session duration : 15m
Retention D1 : 56%
Retention D7 : 35%
Retention D30 : 12%
Players spending : [1% – 3%]
ARPDAU : 0.34$
CPI : 0.40$
Data from USA segment, July 2020.
This data was collected at the time I worked on the project and may have since changed
Game / Level Designer
As a Game and Level Designer, my job was to :
Level Design excel sheets :
The following pictures show some of the analysis sheets I made for Auto-Defense the complete file can be downloaded below.
The idea behind this tool was to help understand the difficulty of a level or a specific wave when balancing the game.